How to Optimize Your Web Pages with Keywords
by: bjsddc
Total views: 20
Word Count: 510
For each page of your site, pick a keyword and write an article about that topic. Use that phrase and related phrases in the content of the article. But there is an art to how many times to use the keywords so as to retain quality, readability and value. Write your articles with these four things in mind:
1. Keyword Prominence: this is the best place for the spiders to find your keywords. The spiders index the entire page, so you need to put the words in prominent positions like the page title, header and sub-heads. When possible, include your keywords close to the start of sentences. Also, end your article or page with the keyword.
2. Keyword Proximity: this is how close your keywords are to one another. First and foremost, you want your sentences to clearly communicate your ideas, but if you can include two keywords in the same sentence and still make sense, do it. The closer they are to one another, the better.
3. Keyword Density: this is how often you use the keywords on a given page. Use it too many times, and the search engines will think you're trying to beat their systems and "spamming." A good rule is to use the main keyword once in the title tag, once in the heading and once in both the first and last sentences. Altogether, you should have keywords or secondary keywords account for 3-7% of the page's content. So for every 100 words on your page, your keywords should appear 3-7 times. But the keywords have to be surrounded by quality content.
4. Keyword Frequency: this is similar to density but tracks how frequent the same word or phrase is used. Search engines like repetition, so don't be afraid to use the same word several times throughout the page's content. Focus on repeating your primary keywords, and mention your secondaries once.
How will you know if your site is optimized? By tracking your results. If you don't track the keywords you use and how you rank in the search engines, how will you know if you are generating traffic from this source? You won't!
The purpose is to bring targeted traffic to your site. You need to know if you are accomplishing that goal, so you need to know which keywords are producing the results you want.
About the Author
Glen Hopkins is a Best-Selling Author, Information Marketer, Speaker and Consultant. Glen specializes in teaching struggling entrepreneurs how to turn their small Online businesses into thriving money machines using specific systems that will allow you to work less and earn more. Get his List Building Report and Web Traffic CD (valued at $97) for FREE at: http://glenhopkins.name/>http://GlenHopkins.nameMore Articles from: Search Engine Optimization
1: Search Engine Optimization- The Significance(By: semaphore | On: 2008-01-24 | Words: 728 | Views: 59
2: Importance of Search Engine visibility
(By: semaphore | On: 2008-01-24 | Words: 367 | Views: 54
3: Search engine marketing
(By: Ross Fobian | On: 2008-01-23 | Words: 527 | Views: 46
4: Search Engine Optimization The Easy Way
(By: mfleischner | On: 2008-01-17 | Words: 555 | Views: 24
5: Pick Different Internet Keywords For Different Internet Home Business Mediums
(By: runner | On: 2008-01-16 | Words: 684 | Views: 35
6: Online PR and Search Engine Optimisation
(By: johnmce | On: 2008-01-16 | Words: 1022 | Views: 27
7: Optimizing More Keywords For Your Website
(By: homebizgears | On: 2008-01-16 | Words: 441 | Views: 30
8: SEO Singapore - The Importance of Sitemap Page
(By: homebizgears | On: 2008-01-16 | Words: 424 | Views: 47
9: Six Steps to Google Heaven
(By: vernonr | On: 2008-01-16 | Words: 710 | Views: 24
Authorized Articles » Internet-marketing » Search-engine-optimization » How to Optimize Your Web Pages with Keywords
